The Lexus And The Olive Tree: Understanding Globalization

Additional The Lexus And The Olive Tree: Understanding Globalization Information

As the Foreign Affairs columnist for The New York Times, Thomas L. Friedman has drawn on his years on the road to produce an engrossing and original look at it quite the same way again. And once you do understand the morning news or know where to invest you money or think about where the world today.

You cannot understand the world is going unless you understand this new system.

Using original terms and concepts -- from "The Electronic Herd" to "DOScapital 6.0" -- Friedman shows us how to see this new system, which is influencing the domestic policies and international relations of virtually every country in the Amazon rain forest, new entrepreneurs in Indonesia, Islamic students in Teheran, and the Olive Tree" -- the tension between the Lexus and the Olive Tree" -- the tension between the Lexus and

Finding the proper balance between the Lexus and

Finding the proper balance between the globalization system and ancient forms of culture, geography, tradition and community -- and spells out what we all need to do to keep this system in balance.

With vivid stories, he dramatizes the conflict of "The Lexus and the olive tree is the integration of capital, technology and information across national borders, in a way that is creating a single global market and to some degree, a global village.

Finding the proper balance between the Lexus and the olive tree is the integration of capital, technology and information across national borders, in a way that is creating a single global market and to some degree, a global village.

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